Kawaii May 27, 2016 11:06 am

Japanese Mascot Obsession


Kawaii May 27, 2016 11:06 am

Japanese Mascot Obsession


Japanese Mascot Obsession

Japan’s mascot craze has become fodder for comedians and late night TV hosts due to it’s bizarre charm. It’s definitely an “Only In Japan” aspect to their pop culture. Essentially, the concept of assigning mascots started with company advertising and that success prompted some areas of Japan to use them to promote tourism. Many regional...

Read more



Japan’s mascot craze has become fodder for comedians and late night TV hosts due to it’s bizarre charm. It’s definitely an “Only In Japan” aspect to their pop culture. Essentially, the concept of assigning mascots started with company advertising and that success prompted some areas of Japan to use them to promote tourism. Many regional...

Read more